// ECHO OS / SOCIAL [ 2026 ]
Posts for Facebook, Instagram, LinkedIn and X, in your voice.
Echo drafts each channel at its own pace. You approve before anything is scheduled.
Different channels, different writing.
90 to 180 words, written from the founder's point of view, leads with an observation, ends with a question.
60 to 140 words, warmer, local where it fits, one soft call to action.
50 to 120 word captions. Hashtags (five at most) go in the first comment.
X
Under 260 characters, one sharp observation.
Pictures are checked before they're attached.
The Creative Director makes the images and short video in your visual style. Each still is judged before it is attached. A failed image is redone up to twice, then filed with the reviewer's notes.
What's never invented.
The writer uses only approved material. It doesn't invent services, awards, numbers or testimonials.
Questions
Do you reply to comments?
No. Agents don't read or reply to comments.
Can I preview before it posts?
Yes. Social Studio shows each post in its platform frame. You approve or request changes.
Which platforms?
Facebook, Instagram, LinkedIn and X.
Talk to a strategist first.
We start with your goals and your accounts. Then we tell you what Echo would do and what it wouldn't.
Book a strategy session›