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Service S/02 — Web & Digital Presence
Most websites sit at the edge of the brand. We build yours at the center.
Your website rebuilt as the hub every other channel points back to, plus the profiles, listings, and content hubs around it. Built by the strategist who then keeps it running.
Book a strategy session What is in scope
Month to month No annual contract
1 Senior strategist, start to finish
Week 1 First work shipped
100% You own every account and asset
On this page
01 — The problem 02 — What we do 03 — Deliverables 04 — How it runs 05 — Who it suits 06 — Questions
Service lead
Matthew Montez, founder. The senior strategist on every engagement, from the first call to the work that ships. Denver since 2018.
Arrange an introduction
01 — The problem
Most websites are archaeology.
They record decisions made by people who have since left, for campaigns that have long since ended. Pages accrete. Social profiles, landing pages, and content hubs multiply to compensate for a site that no longer says what the brand is, and none of them point back to each other.
The symptom leaders describe is traffic. The cause is almost always that nobody can name, in one sentence, where the brand lives online and what every other channel is supposed to send people toward.
“These guys took the lead in multiple aspects of branding, website, continuity, lead gen, design and support.”
Brian Bailey — Bailey Roofing & Exteriors, Google review
02 — What we do
We rebuild the site around the ecosystem, not around pages.
The work starts with a presence inventory: every place your brand shows up online, mapped to who owns it, what it says, and where it sends people. That map is usually the first time a team sees its own digital footprint on one page.
From there we design the site that fits the ecosystem. Structure, content architecture, the profiles and hubs around it, and the measurement that keeps it honest. AI handles the migration, drafting, and QA volume; a senior strategist directs every decision and you approve before launch.
- ✓Presence inventory across your site, profiles, and content hubs
- ✓Site architecture options, each priced against build cost and content load
- ✓Profile and channel rationalisation with clear ownership
- ✓Content architecture: what lives where, and how it is kept current
- ✓Design system and component library for the site
- ✓Launch plan with sequencing, redirects, and measurement
03 — Deliverables
Six deliverables, all editable, all yours.
D/01
Presence map
Every place your brand shows up online, its owner, its message, and where it sends people.
D/02
Roadmap
The site structure we would build, in what order, and the monthly number. Sent before the session, not presented at it.
D/03
Site architecture
Structure, templates, and content model with the rationale attached to each.
D/04
Design system
Type, color, and components as a living library we keep extending for you.
D/05
The website
Built, tested, and launched as the center of the ecosystem.
D/06
Launch plan
Sequencing, redirects, measurement, and the channel updates that point back to the new site.
04 — How it runs
Build in the first two months. Then we keep it current.
- Month 1 Diagnosis & architecture Presence inventory, analytics pull, and the site structure agreed with an exact number attached.
- Month 2 Design & build Structure designed to component level; content migrated and written. First pages visible in week one of build.
- Launch Launch & connect Site launched, profiles and listings repointed, measurement switched on.
- Ongoing Run & compound We keep running it. Pages, listings, and profiles kept current under the subscription; add or drop services any month.
05 — Who it suits
A good fit, and an honest one.
Works well when
- ✓A brand strategy has been set and the website is not carrying it
- ✓Two brands or sites are merging and neither can simply win
- ✓Channels have grown faster than clarity for two years or more
- ✓You can give us about thirty minutes a week in Slack
Works badly when
- –The real question is positioning, not the site — start with S/01
- –A redesign has already been briefed to another vendor
- –The sponsor does not control the website or the channels
- –The objective is a page count rather than a system
06 — Questions
Frequently asked.
How is this priced?–
One flat monthly fee, agreed before we start. It doesn’t move with hours or ad spend.
What do you need from us?+
Are you using AI to do this?+
What happens after the first month?+
Related services
S/01 Ecosystem Strategy Start here if the question is really about where the brand stands and how the channels connect. View service → S/03 Content Engine Content planned once and distributed across search, social, and email in one consistent voice. View service → S/04 Search, Social & Paid Organic and paid channels run from the same strategy and measured as one system. View service →
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A strategy session, no deck.
A free 30-minute session with a senior strategist. A straight diagnosis, an exact monthly number, and an honest answer if we’re not the right fit.
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3000 Lawrence St #32 Denver, CO 80205 (303) 250-9551
A senior marketing team on subscription. SEO, Google Ads, Meta Ads, web, and content for growing businesses. One flat monthly fee, no hours, no ad-spend commission. Human strategy, AI implementation. Denver since 2018.
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