The MBC Group

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About MBC Group

Marketing at the standard of your best work. One fee, every month.

A senior team, retained by the month, accountable for your brand across every channel. The fee is fixed before we begin. Nothing is billed by the hour, and nothing is locked in beyond the month you are in.

Founded in Denver in 2018, with roots in live brand activation. Today the same judgment runs every channel a growing business needs, with AI doing the volume underneath.

2018

Operating in Denver since

Senior strategist, start to finish

0%

Commission on ad spend

★ 5.0 on Google, every review, not a curated few

Why we exist

We saw the gap. Then we built around it.

Outdated sites, disconnected tools, no one owning the outcome. MBC Group was founded in Denver in 2018 to close that gap: one senior team, every channel, a fee you know before the month begins.

Blue Moon brand activation Blue Moon · Brand activation

The retainer

One fee. Every channel. The team you met in the first call.

The retainer covers strategy, creative direction, and execution across your website, content, search, social, and paid media. The fee is fixed and agreed before the first day. Three commitments hold it together.

01

Senior people, start to finish.

The people who set the direction, shape the messaging, and approve what goes live are the same people you met in the first conversation. There is no handoff to a second team.

02

Every channel, one point of view.

Website, content, search, social, and paid are planned together and measured as one body of work, so the brand reads the same wherever it is met.

03

A fixed monthly fee.

One number, agreed in advance. No hourly invoices, no change orders, no success fees. You budget once and return your attention to the business.

See pricing View services

Insight into action

The department most growing businesses can’t afford, priced so they can.

Cost replaced · monthly2026

$12,200+

Market rate for the roles one plan covers: a marketing hire, an SEO agency, ads management, a content writer, a social manager, and website upkeep.

HireSEOAdsContentSocialWebMBC

From $980 a month

The same work on one invoice. What you don’t spend on overhead goes back into ad budget or the business.

Every plan carries the same senior strategist and the same rule: nothing launches, publishes, or spends without your approval.

See the full breakdown →

Founder

Founded by Matthew Montez.

Matthew did not set out to build another generic agency. He set out to solve a problem he kept seeing: growing businesses paying agency fees for junior work, or freelancer rates for disconnected work, and getting a dependable result from neither.

One senior partner, accountable for the whole picture, on terms that make sense every month.

Roots in live brand activation: a decade of audiences, launches, and work with no second take.

Matthew on LinkedIn →

What we value

Values that shape the work.

Strategy

We don’t let tools dictate direction. We start with goals, positioning, and judgment, then use AI to execute at a volume and speed that judgment alone can’t reach.

01 · Direction

Craft

The work has to hold up on close inspection. We move quickly, never at the expense of clarity or finish.

02 · Craft

Oversight

A senior lead reviews everything before it goes live. A brand’s trust is too expensive to delegate.

03 · Review

Consistency

Marketing compounds when it shows up every month, in the same voice. The retainer is built for that rhythm.

04 · Compound

Transparency

One fee, one plan, one report. You always know what is being made and what it is doing.

05 · Visibility

Accountability

We own the outcomes, the misses, and the fixes.

06 · Ownership

Our evolution

From project agency to retained partner.

Then, projects and hourly billing. Now, one fixed monthly fee. Same values. Same judgment. Terms you can plan around.

Founded in Denver.

MBC Group founded to bring stronger marketing support to growing businesses.

Early

Real client work.

Built through hands-on marketing, creative execution, and real client service work.

Growth

Across every channel.

From campaigns and activations into websites, content, search, social, and paid, with reps from Mercedes, Jägermeister, Modelo, and Coors Light through to Denver clinics and home services.

The reel

Moments we helped bring to life.

▶ Brand film MBC Group — Brand Story 1:16Feature · Denver 10Films in the reel

Brand activation01

Stoli

Live event02

Fascinations

Then and now2018 → today

Before AI ran the pipeline, we ran the crowd. The same taste now powers the systems.

See the work Book a session

Live event03

Money Maker

Live event04

MBC Halloween

Brand activation05

Modelo

What you’ve asked

Common questions about who we are.

Pricing questions live on the Pricing page. These are about the company.

All

Team

Model

Denver

Who actually does the work?–

A senior strategist plans and runs your account and is the person you reach in Slack. Research, drafting, reporting, and monitoring run on AI under that strategist’s direction; every approval stays human.

How big is MBC?+

Do you only work with Denver businesses?+

Why a flat fee instead of hours or a percentage of spend?+

What does “human strategy, AI implementation” mean in practice?+

Where did the brand-activation roots come from?+

Our philosophy

“We don’t let tools dictate direction. We start with goals, positioning, and judgment, then use AI to execute at a volume and speed that judgment alone can’t reach. Human strategy first. Technology second. Never the reverse.”

Matthew Montez·Founder, The MBC Group

Latest insights

Industry Perspectives

Visit journal →

How to Rank in ChatGPT: 5 of the 20 Pages That Rank for This Block ChatGPT’s Crawler

Original research: we tested all twenty pages ranking for “how to rank in chatgpt” against their own robots.txt — five block OpenAI’s crawler. Six of the eleven guides say to show a visible “last updated” date; none does.

SEO & TrafficSep 1, 2026

Social Media Marketing for Real Estate: 16 Guides Tell You to Post. None Tells You How Fast to Reply. Original research: sixteen readable guides on page one, and not one names a response time. Two mention a follow-up system, none explains how to attribute a lead — and the #1 result was published in 2017. SEO & TrafficAug 31, 2026 Local SEO for Small Business: 15 of the 17 Guides on Page One Never Mention AI Search Original research: fifteen of the seventeen readable guides on page one for “local seo for small business” never mention AI search — and three of them sell AI-search services on the same page. Thirteen publish a date; none was first written in 2026. SEO & TrafficAug 30, 2026 HVAC Marketing Agency: All Four “Best Agency” Lists on Page One Rank Themselves First Original research: all four “best HVAC marketing agency” rankings on page one are published by HVAC marketing agencies, and every one puts itself at number one. We then ran the same check on eight more trades — 20 ranking pages, 17 put their own side first, and only 4 say so. SEO & TrafficAug 29, 2026

Denver since 2018, run everywhere

Find out what your marketing should cost.

Free 30-minute session

A straight diagnosis and an exact monthly number

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Reach out to us information@mbcgroup.ai

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3000 Lawrence St #32 Denver, CO 80205 (303) 250-9551

A senior marketing team on subscription. SEO, Google Ads, Meta Ads, web, and content for growing businesses. One flat monthly fee, no hours, no ad-spend commission. Human strategy, AI implementation. Denver since 2018.

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Press & media · We Handle the Monkey Biz.Quote him. No approval process.

Headshot, approved bios, and the topics he actually has a position on. Everything on this page is cleared for editorial use. Take what you need and file your story.

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Fast facts

Everything a fact-checker needs, in one place.

Full name
Matthew Montez
Title
Founder, The MBC Group
Founded
Denver, Colorado — 2018
Tagline
We Handle the Monkey Biz.
Background
A decade in live brand activation before founding MBC

Preferred credit: Matthew Montez, founder of The MBC Group (mbcgroup.ai).

Matthew Montez, founder of The MBC Group
Approved bios

Use them verbatim. No sign-off needed.

Three lengths, so you can drop one straight into your word count.

Short · 26 words

Matthew Montez is the founder of The MBC Group, a Denver marketing agency that runs every channel for growing businesses on a flat monthly fee.

Medium · 51 words

Matthew Montez is the founder of The MBC Group, a Denver marketing agency he started in 2018. MBC retains a senior strategist against every channel a growing business needs for one fixed monthly fee — no hourly billing, no commission on ad spend, and AI running the volume underneath.

Long · 84 words

Matthew Montez is the founder of The MBC Group, a Denver marketing agency founded in 2018 with roots in live brand activation. He started it after watching the same pattern repeat: growing businesses paying agency rates for junior work, or freelancer rates for disconnected work, and getting a dependable result from neither. MBC's answer is a senior strategist accountable for the whole picture, retained monthly at a fixed fee, with AI handling the volume underneath rather than replacing the judgment on top.

Expertise

Topics with a real position behind them.

Not a general-comment list. These are the areas where there is an actual argument to quote.

Agency pricing models

Why the billable hour and the ad-spend commission both misalign an agency against its client, and what replaces them.

Marketing measurement

Separating what shipped from what worked: launch baselines and 30/60/90-day scorecards instead of activity reports.

Local SEO & the map pack

Google Business Profile, NAP consistency, citation health, and multi-location search for service-area businesses.

AI search visibility (GEO)

How brands get cited in AI Overviews, ChatGPT, and Perplexity — and which traditional SEO tactics don't transfer.

AI in agency operations

Where automation genuinely replaces execution, where it quietly fails, and what it changes about headcount and pricing.

Small-business growth

Which channels are actually winnable at small scale, and where SMB budgets get burned competing on the wrong ground.

Paid media on small budgets

Running Google and Meta ads at spend levels the platforms aren't built for, and why paying a percentage of that spend makes it worse.

Content operations at volume

Publishing on a real cadence without the output reading like it was generated — where the human review actually has to sit.

Ready-to-run quote
“Most agencies report on what they shipped. Almost nobody reports on whether it worked. Those are completely different questions, and only one of them is the client’s.”

Matthew Montez The MBC Group · Founder

Agency tagline

We Handle the Monkey Biz.

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Anything due inside 48 hours gets a same-day response. Tell us the angle and the word count and you'll get something usable, not a brochure.

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